CAC Targets Six Categories of Illegal Activities in Online Entertainment Group Streaming, Including Harm to Minors' Rights

Notice on Launching the "Qinglang · Online Entertainment Group Streaming Chaos Rectification" Special Campaign

To the Cyberspace Affairs Offices of all provinces, autonomous regions, municipalities directly under the Central Government, and the Xinjiang Production and Construction Corps:

In accordance with the 2026 "Qinglang" (Clean Cyberspace) series of special action plans, and to strengthen governance in the field of entertainment group streaming (tuánbō), the Cyberspace Administration of China (CAC) hereby launches a nationwide two-month special campaign titled "Qinglang · Online Entertainment Group Streaming Chaos Rectification," effective immediately.

I. Objectives

Through this special campaign, the CAC aims to intensively rectify prominent issues in entertainment group streaming regarding account registration, rule design, scene settings, member conduct standards, and protection of minors. Through punishments and public exposure, the campaign will enforce management responsibilities on platforms and MCN agencies, standardize group streaming account operations, foster a healthy online group streaming ecosystem, and promote the sound development of the group streaming industry.

II. Key Rectification Areas

During the campaign, six categories of problems in entertainment group streaming will be targeted:

(1) Illegal Account Registration and Use

First, group streaming account homepages failing to display the name of the affiliated MCN agency. Second, accounts not complying with real-name authentication requirements, where the registration entity is neither an MCN agency nor a group streaming member. Third, the same team bulk-registering matrix accounts, or labeling accounts as "backup" or "alt" to evade supervision.

(2) Illegal PK Competitions Between Group Streams to Stimulate Tipping

First, using PK (player kill) results to control group streaming members' behavior, imposing vulgar, degrading, or physically dangerous punishments. Second, repeatedly shouting phrases like "Help me form a group" or "Just a little more" to create tension and excitement without substantive content. Third, setting multiplier points and tiered bonus rules during PK to incite users to tip for "quick assistance," "accelerated ranking," or "defending the tower."

(3) Using Inappropriate Group Streaming Tactics to Solicit Tips

First, using coded language like "Punishments available" or "Unlock rewards" to induce users to tip designated streamers for illegal or inappropriate performances. Second, displaying real-time tipping data to encourage competitive spending or inducing users to disable tipping limits and consumption reminders. Third, establishing preferential rights for high tippers, tying tipping amounts to vulgar "exclusive interactions" or emotional "deep companionship." Fourth, fabricating conflicts, emotional breakdowns, or other scenarios to trick users into tipping for "comfort and rescue."

(4) Vulgar and Objectionable Group Streaming Content

First, using ambiguous or sensational images on livestream entry pages to attract clicks. Second, simulating bar or nightclub scenes with deliberately arranged camera angles, props, and suggestive cinematography. Third, wearing lingerie, sheer, or ripped clothing, exposing private body parts, and performing vulgar moves. Fourth, using ghost marriage, horror, or ritual themes with terrifying sound effects and gory makeup. Fifth, members engaging in ambiguous touching, kissing, simulating indecent acts, or attracting attention through appearance comparisons, insults, fabricated romances, or homoerotic content. Sixth, letting slip sensitive or inappropriate language during interactions or commentary.

(5) Group Streaming Harming Minors' Rights

First, recruiting minors in violation of legal requirements or allowing them to participate under titles like "assistant streamer" or "fan group." Second, wearing children's clothing, school uniforms, or backpacks during streams, or imitating minors' speech and behavior. Third, targeting minors with themes like "dating" or "CP matching," inciting them to use adult identities to tip.

(6) Mismanagement of MCN Agencies in Group Streaming

First, using internal accounts to send gifts and barrage messages to create fake "big spenders" and "top rankers." Second, organizing or inciting members to bypass monitoring scripts, cross regulatory boundaries, or engage in improper off-platform contact with tippers for emotional manipulation. Third, posting "streamer recruitment" or "live audition" content that promotes "zero experience, high salary" or "overnight fame." Fourth, forcing or coercing members into overtime or round-the-clock streaming, infringing on streamers' rights. Fifth, mass-producing vulgar, homogenized content and cross-promoting between accounts.

III. Work Requirements

(1) Strengthen Organization and Guidance

Local cyberspace authorities must maintain a problem-oriented approach, systematically review group streaming accounts and operating organizations in their jurisdictions, propose targeted governance measures, and ensure the campaign achieves results.

(2) Enforce Platform Responsibility

Guide and urge platforms and MCN agencies to strictly implement real-name registration and tipping limits, improve group streaming management systems, refine content review standards, and optimize feature and gameplay designs.

(3) Increase Penalties

Focus on prominent issues in entertainment group streaming, severely punish non-compliant platforms, MCN agencies, and accounts with egregious violations, and publicly expose them to deter others.

(4) Establish Long-Term Mechanisms

Timely summarize the campaign's effectiveness and experience, introduce tailored policies, improve systems and mechanisms, strengthen routine supervision of group streaming, and provide effective guidance for its healthy development.

General Office of the Cyberspace Administration of China

July 1, 2026